“Contouring is not our thing because the main beauty philosophy in France is to accept who you are. That’s what makes the French look so specific. We just do a little. Even if we don’t have the best cheekbones, we put the focus on our lips or lashes. Changing our face doesn’t appeal to us,” says French editorial makeup artist Violette in an interview with The Cut.
When asked if Contouring exists in the French language:
“No. [Laughs.] It doesn’t even exist. We use the English word. The reason we can’t do contouring is because contouring needs fixer, foundation, blush, highlighter, you need many products. Frenchwomen — we almost don’t wear foundation. We don’t want you to see that we have anything on the skin.”
Source: The Cut